About Bullpen

We've been in the weeds of small business finance for over 15 years.

We started Bullpen because we kept seeing the same problem: smart, capable business owners making expensive decisions with bad financial information. We fix that.

Brad Bull

Founder

Brad Bull

Founder & Principal Consultant

Before founding Bullpen, Brad spent over 20 years as a CFO and financial controller for companies ranging from early-stage startups to established mid-market businesses. He's built budgets from scratch, cleaned up years of messy books, guided businesses through rapid growth, and helped owners understand their numbers for the first time.

He started Bullpen with a simple belief: small business owners deserve the same quality of financial guidance that large companies take for granted — without the overhead of a full-time hire. Every client gets direct access to that expertise, not a junior associate.

Credentials

  • MBA, Finance & Operations — University of Dayton
  • 20+ years CFO & controller experience
  • Former VP Finance and Operations, regional retail chain
  • QuickBooks ProAdvisor Certified

How we work

Straight talk. Real numbers. No fluff.

Honesty over comfort

We tell you what your numbers actually say — even when it's not what you want to hear. You can't fix a problem you don't know about.

Finance as a tool, not a mystery

We don't hide behind jargon. We explain your financials in plain language so you understand them and can use them to make better decisions.

Hands-on, not hands-off

We work alongside you, not at arm's length. You'll always know where your engagement stands and what we're working on.

Built for the long run

We're not here to do a one-time cleanup and disappear. We build systems and habits that keep your finances healthy for years.

Ready to work with someone who knows small business finance?

Book a 30-minute discovery call. We'll look at where your business stands and tell you exactly where we can help.